by Cory Peterson Hey there! Thanks to Maggie Perotin who provides many online spaces for women to connect, learn from each other, and cheer each other on in our respective business journeys. I am a web designer and tech consultant for rockstar women business owners. I’m passionate about raising the voice, economic level, & impact…
This Branding masterclass will make online marketing and content creation easier. Let’s eliminate complicated and give you simple tools to attract “your crowd” when you market online. Branding is more than just a pretty logo and colours, and yes those are important. But for them to matter you need the substance behind it. Learn why…
Your content is an amazing way to connect with your clients. Through your copy and images, they get to know you, like you, and trust you. Do you think about your clients when you create the content? How do you feel when you do it? Expanded, excited to share, or more like “UGH I have…
There is a lot of information out there telling you what to do to grow your business. A lot of it is great but not necessarily applicable to you and where you are in your business growth journey. Information overload and overwhelm is real. So let’s make it simple. Simple allows you to focus. Simple…
I came from the corporate world. Sure, I knew technology, dealt with many systems, heck I even co-implemented them. I consider myself somewhat techy and not scared of trying things out. But when I started my coaching business, I still knew nothing about apps that help you run a solopreneur business online. I didn’t even…
Women are making better and better strides in entrepreneurship. The number of women entrepreneurs is rapidly growing, including in the online world. We own 36% of businesses worldwide. Most women entrepreneurs I talk with and help started their businesses to create a lifestyle that fits their values (family, ethics, sustainability), creates time freedom, and provides…
Sharing one’s own story might feel natural for extroverted entrepreneurs, but it’s not that easy for introverts. And yet your story and your voice with it are the most powerful marketing tools in your business. Wasn’t part of your story what motivated you to start your business in the first place? Why not use it…
Do you know why your Ideal Client would choose you over the others out there offering solutions to the same problems you solve? Do you know the unique benefits they get when buying your offering? If your answer is “No” or “I’m not sure,” then it’s time to get on it and become clear on…
Social media is the place to be to market your business. Of course, if you’re an online entrepreneur, that’s a no-brainer and a must. But even if you relied on “local word of mouth,” COVID changed that. The pandemic has shown us that if you don’t have a way to sell and market your offering…
There has been a lot written about personal branding. Not so long ago, I wrote a blog about branding through leadership, and today I’m writing one more. Why is it important to be intentional about your personal branding, you ask? Because as an entrepreneur, especially a service-based one, you’re also your business’ brand. Your actions,…
