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5 Moments Of Courage. 5 Difficult Decisions. How I’m Creating My Happy Dream Life.

Mother Nature is in constant change and evolution. And we as humans are part of that change. Some of it happens to us, and we need to chose how we react to it. But also, in many instances, we have the power to create change for ourselves. 

Looking back at my life, I can identify 5 pivotal moments, decisions that others took, or I took myself. These moments changed my life for the better and led me to where I am today.

Even though stories behind those decisions could fill in a few books, I decided to condense them to a blog and share it with you. Why?

Because I want to help you make the decision you’ve been trying to make for a while. That decision you know deep down is the best thing for you, but it seems too big or scary to go after. I hope my story will inspire you to change that.

From Communist to Free Poland

This was not my decision. But without it, the others wouldn’t have happened.

I was born in Communist Poland, in a small town, where freedom of thought, speech, or travel didn’t exist. What existed were many absurdities that are funny now, fear, and numbness at best.

Many historical books describe these times, so if you’d like to discover that era for eastern and central European countries, “Europe” by Normal Davis is fantastic.

In 1989, when I was 11, an unimaginable thing happened, even after the years of protests and the Polish people showing their disapproval of the regime. The leaders of the freedom movement and governing regime came to an agreement. Poland was becoming a free real democracy in a peaceful way. Although not easy for many people, these times opened the portal for many opportunities for the entire nation. I happened to be young enough to take full benefit of this historical moment.

Talking About a Goal in Mind

I was always a good student. Actually, one of the best in my primary school and high school. So not getting into the University program I wanted was a blow. I chose an elite program in one of the best Polish Universities. There were over 5 candidates for each spot, and young people were applying from all over the country. I passed the exams but not well enough to get a spot. At least not the first time around. I was disappointed, discouraged, and without plan B.

What did I do? I decided to double down on prep, wait a year, and try again. It’s because I felt that this program at this University was the right one for me. Not everyone in my family immediately supported my decision, but I stood my ground. In the end, my parents supported me in investing in my learning and prep for the year.

The following year, not only did I get into THE program, but my plan B was also an option (Law School). As luring as the Law School was, I went to graduate from the original program.

Welcome to Canada

You know, I never planned to immigrate from Poland. However, life tends to open different doors in front of us, and it’s up to us to decide if it’s the opportunity we want to grab. This one came through a friend as a side conversation.

I was in the middle of an additional undergrad program trying to make ends meet working a low paying job and tutoring kids. During a break conversation between classes, my university friend told me about the Canadian Immigration program. 

At that time, the labor market for young people in Poland was tough. 20% unemployment. I was lucky to have a job that paid the bills and left enough money for food. You know that the Communist Regime collapse I described in point 1? These were times when Poland was trying to get the economy back on track.

Long story short, I decided to look into the program as an option for a better life. Because I spoke English and French and my first husband at a time had family in Canada willing to help, we figured this could work and decided to apply. After 1.5 years of the application process, we were sitting on a plane to Toronto. We had 4 pieces of luggage and a bit of saving. Before that, I’d never set foot in North America or even flew a plane. 

But moving to Canada was one of the best decisions I made in my life.

As hard as it was to leave the entire family and all friends behind, Canada turned out to be a fantastic country to live in. Not only because of economic opportunities but also values of respect, tolerance, and overall mindset of the people.

Nothing of Value Comes Easy

… And without moving here, I would have never met the love of my life, my soul mate, my current husband. And without him, our precious family wouldn’t have been started either. 

Getting there wasn’t easy.

I decided to leave my first marriage (this is the first time I’m writing about it ever). It wasn’t a bad marriage at all, my first husband is a great man. Which made it so much more difficult to leave. To be the “bad and selfish person,” hurt others around me for an unknown future.

Why would you leave something “safe” and “comfortable”, create pain around you when you had no idea what the other side would look like.

But that’s the thing, isn’t it? We never know how the other side looks like until we get there. We’ll never find out if we don’t go after it and give it a chance to materialize.

Mid-Life Crisis or Ultimate Wisdom?

Because of life pivots above, I had my kids past 30. My daughter was born when I was 33, and my son at 35. As I was getting closer to 40, the kids grew enough to move out of the baby diaper stage.

That’s when a thought hit me: at 40, I really have more than 2/3 of my independent adult life still to live. Let’s not kid ourselves up until 20, or so we are very dependant on others. And given that the life expectancy will soon be 80, I have another 40 years to live! 

That very thought got me thinking about how I wanted to live going forward? What impact do I want to make on the world?

I was again living in my comfort zone, making 6 figures in a good corporate job, working with great people, and being very good at what I do. 

So were these thoughts a women’s mid-life crisis or ultimate wisdom coming down on me?

Whatever you call it, for me, it meant starting my business coaching practice. Why? Because my passion is to empower people and help them reach their full potential. And my skills are is business.

I decided to focus on and help women. Because, as women, we have A LOT going on. We also need to overcome many things for the world to see us and appreciate us for who we are. I believe that finally, the 21st century is our time; that’s why I want to help women to rise up.

Here they are, 5 decisions, 5 pivotal moments in my life. We all have them. 

The moments that push us out of our comfort zones. The doors that open opportunities in front of us to create our dream life. But also require us to make scary decisions. The decisions that might have an end goal in mind, but we don’t always know how to get there or what the end result will really look like. 

Do you have a door of opportunity opening in front of you now? Are you scared to make the decision? I’d love to connect with you and have a human to a human conversation about ditching our comfort zones and going for the life we want. 


7 Principles of Social Media Marketing that Will Ensure Your Long-Term Success

Social media is the place to be to market your business. Of course, if you’re an online entrepreneur, that’s a no-brainer and a must. But even if you relied on “local word of mouth,” COVID changed that. The pandemic has shown us that if you don’t have a way to sell and market your offering online, you can go out of business fast.

There’re tonnes of strategies, how to’s, and frameworks that work. And as an entrepreneur, I’m sure you create your own that aligns with who you are and what you stand for as a person and business.

Nevertheless, there are some core principles that you should follow to ensure your long-term success in the online world. Here are seven of them.

Principle 1: Listening

Listening online is more of reading the conversations that are happening. Which conversations? The ones of your ideal client. When you listen to what their goals and challenges are, you can create solutions that will sell. Moreover, you also learn how they talk about all this, how they tell their stories, describe their pain points and dreams. Listening allows you to understand your ideal client and learn to speak their language. 

Principle 2: Strategy

By strategy, I mean being focused on your niche. If you try to appeal to everyone, no one will relate. The more you define your ideal client, the more successful you’ll be. By strategy, I also mean being intentional about how you, as a business owner, stand out from the sea of others who want to help your ideal client. 

Principle 3. Audience quality

You’ve probably heard that before, so I’ll be the reminder ๐Ÿ˜Š. As you build your audience on any social media platform, it’s better to have 1,000 followers who stay and care about your content than 10,000 fake ones that follow you for a day and leave the next.

When your audience loves your content, they will engage. When they engage, they will get to know you better. With that, they will start to like you and trust you. And that’s the straight path to successful selling. 

Principle 4. Value

Yes, social media is a platform to build your personal brand. And yes, you should show your audience who you are as a person. But the only way people will keep coming back to your posts is if they see value in them. Quality images and copy create quality content!

Now, value means different things to different people. But since you listen and know your niche well, you’ll also know how you can deliver value to them ๐Ÿ˜Š.

Principle 5. Engagement

If you want to see engagement on your posts, you need to give that as well. Because social media conversations are precisely that โ€“ conversations with many participants in it. You can’t post and never engage in other posts and then expect people to comment on your feed. Participate in other people’s conversations, reply to comments left of your feed, contribute value. In short, engage.

Principle 6. Consistency

Building a social media following requires consistency and patience. Consistency shows that you’re serious about what you offer. It shows that you care about your audience, and you’re there for them, shine or rain. It shows respect and professionalism.

And patience is required because to build quality following takes time. This is a long-term game. None goes from 0 to 10,000 followers organically in a month. The fantastic thing about the long-term game is that it will compound.

Getting to 1,000 followers might take time, and a lot of effort, but getting another thousand will be much faster thanks to the compound effect (just like interest on your savings account).

Principle 7. Collaborations

Collaborations help you expand your circle of influence. When you collaborate with other entrepreneurs who share your passion and values to serve, and their offering is complementary to yours, it’s a win-win-win.

You benefit from getting exposure to their audience, and they benefit from yours. Their audience becomes your audience for a moment and vice versa. And the best thing is, your ideal clients win too as thanks to you more of their problems get solved.ย 

So are you ready to step up your social media world and serve?

I am ๐Ÿ™‚ for you and for me. And if you want to chat about “how to’s” on any of these, connect with me for a free strategy session here.


15 Proven Ways to Boost Your Focus and Become More Productive

A significant portion of my business coaching revolves around helping entrepreneurs regain focus, eliminate distractions, and become more productive. By productive, I don’t mean work more or harder. I mean, work smarter and gain better results within the time you’re already spending on your business.

It turns out that my experience aligns with research showing that time management is one of the biggest challenges for entrepreneurs right after funding and finding new clients.ย 

That’s why, in this blog, I’m sharing 15 proven ways that will help you boost your performance.

How? Through the elimination of distractions and thus increased focus and productivity.

1. Turn off the TV

TV can be very distracting. You put it for background noise, but then you catch yourself looking at it every so often and watching for 10-20 mins at a time. Such chopped focus slows you down in completing anything you’re working on and lowers the quality of the output.

If you really need some background noise, put on relaxation music that can boost your productivity instead.

2. Spend less time on your phone

Nowadays, phones are even a worse enemy of focus than TV. Remember the last time you picked up your phone just to check an e-mail or a message and ended up spending 40 mins scrolling through your Instagram or Facebook feed? How many times a day this happens?

I’m sure you’ll be shocked when you do the math. So what’s the antidote? No phone near you when you’re concentrating on client work, project, or any other important task.

3. Clean your office/ desk

Disorder in our physical space is distracting and stressful. Decluttering your desk and tidying up your office will eliminate the need to clean and organize every time you try to sit down and focus on writing that blog.

4. Prioritize

Out of the never-ending to-do list, know which one of the items listed there are critical and which ones can wait or genuinely don’t have to be done. The key is to work on 20% of things that deliver you 80% of results.

5. Time block

What’s not scheduled doesn’t get done. If you don’t put your most important work into your schedule, others will fill it with their priorities. Don’t spend your days according to other people’s agenda. Be in control. Block time for things you want and need to do.

6. Plan your days ahead of time

This one ties well with the previous two. For you to prioritize and time block effectively, you need to do it ahead of time. Weekly planning is key to being proactive and preventing the daily fires. Working continually in the firefighter mode won’t grow your business. It will maintain it at best. Being proactive and strategic is what moves the needle.

7. Take regular breaks

Our brain can focus and be productive for about 90 mins at a time. After that, it gets tired and starts wondering. Trying to force it to do more and better becomes counterproductive. So take regular breaks. Even if they are 5-10 mins at a time. You’ll see that when you get back to your work, you’ll finish it much faster.

8. Turn off notifications on your electronics.

This point is self-explanatory. When you have a “ding” or “dong” going off every 2 mins from every app you have installed on your laptop and phone, it’s impossible to focus. This one is non-negotiable and has to go if you want to become highly effective. So, don’t wait and turn off all these notifications now ๐Ÿ˜Š.

9. Don’t keep the phone in your work-study area when you want to focus.

Now better yet. Don’t keep your phone near you when you’re working on a project. Make it hard for you to access it. I’m sure you know why I’m suggesting this technique ๐Ÿ˜‰.

10. Work on the most important things first thing in the morning.

Highly-effective people get their most important things done first every day. Because life happens to all of us. It’s easier to deal with it when your vital proprieties are completed before the day disintegrates.

11. Keep your Vision and dream life in mind.

When things don’t go the way, you want them to. When the results don’t show as quickly as you wish, remembering your WHY will help you keep going. Putting your Vision at the forefront of everything you do will also help you prioritize.

12. Avoid multitasking

Multitasking is overrated. Studies prove that our brain cannot focus on two cognitive tasks at a time. Yes, we can walk and listen to music because walking is automatic. We don’t need to think about it.

When we try to multitask on two cognitive actions: a meeting and a project, for example, our mind has to switch back and forth between them. The results: you don’t know what’s going on in a meeting, and the quality of project work is not that great either. 

Be present in everything you do. And be intentional with what you choose to do.

Maggie Perotin

13. Chunk big projects into smaller logical parts

Trying to do too much at once can be overwhelming. And that’s when procrastination creeps in. So when you think of a task to do and feel overwhelmed, it means you need to break it down to smaller parts. Once you feel excited about the work ahead of you, it’s time to focus on it ๐Ÿ˜Š.

14. Establish routines

We are creatures of habit. And the most productive people use that to their benefit. Structure your days in ways that serve you. Create routines that will make it easy for you to focus, start any task, and take breaks. Following your internal rhythm helps.

15. 2-minute rule

This rule says that if a critical thing takes you less than 2 mins to do, do it right away. Don’t put it on your to-do-list as it will take you more time to write it down and then retrieve it and do it later.

Above I’ve given you many proven techniques that work. However, if you try to apply them all at once, you’ll get overwhelmed and actually do nothing. Which is not why I wrote this blog.

So my advice is: pick one. Start with the one tip that feels the easiest to implement. Do it for a week and then add another one. Continue until you feel you created high-productivity habits that work well for you.ย 

At the same time, I know for some entrepreneurs it’s hard to DIY this even though they know what to do. So if you tried before and couldn’t establish systems that work for you or you know, message me.

With my help, we’ll create a system that works for you and your unique situation. You’ll save lots of time, stress & money trying to figure it out. My clients get amazing results when working with me, and you can too. Schedule a free discovery session first here.


Are Fewer People Buying from You Lately? Here Are 10 Reasons Why.

All businesses go through cycles: building up momentum, booming with having more clients than they can take on, and dry spells with fewer people buying.

The COVID pandemic has been a hard hit on many businesses. Some were able to pivot and thrive, some maintained their income, some had to shut down.

Running a successful, long-lasting business requires strategy and grit.

No matter the market conditions, successful entrepreneurs:

  • are always able to pause and look inside their business;
  • understand how the current situation is affecting them; and
  • adapt to it to thrive.

And if right now you’re in the dry spell seeing fewer customers, this read will help you pause and look inside your business.

Once you identify the reasons for your current challenges, you’ll be one step closer to changing the situation for the better.

1. You stopped actively networking & building relationships.

If you relied on local, in-person, networking to find your ideal clients, then COVID changed that quickly and drastically. It’s been a few months now, so you’ve probably switched to the online world and were able you start building the relationships here.

However, if you’ve always been online and stopped networking because you more clients than you could handle, that’s why you’re seeing a dry spell lately.

Consistent action in relationship building with your potential clients, regardless of how your business is doing, allows you to maintain a steady customer base.

2. The needs and wants of your customers changed.

As the market conditions change, the needs and wants of your clients will too.

As a business owner, you need to know what’s going on. Even if you don’t stay ahead of the game when conditions change, tuning in closer to what your clients are saying is vital.

Here is why:

  • In a booming market, your clients will be optimistic, more ready to spend because they want the prosperity others are experiencing;
  • In a recession – people become conservative, more scared and not as bold in taking risks;
  • In a recovery market โ€“ your clients are starting to “wake up,” they open their eyes to different possibilities and are less risk-averse.

Knowing how your client feels and what they need in each of these situations is key to understanding how to successfully shift and adapt your offering.

3. Your messaging is off.

If you’re not speaking your ideal client’s language, they won’t relate and engage with you, your business, and your offering. So the question is, why is your messaging off?

Have you just entered a new market or are new to the business and need time and focus on getting to know your audience?

Or has the market shifted and with it what your client wants. If you haven’t noticed that yet, it’s time to do some research.

4. You stopped asking for a sale.

Many entrepreneurs don’t like selling. It’s because many have this stereotype of the “salesly” and sleazy car salesmen ingrained in our brains. So they’ll avoid asking for a sale as much as possible to avoid being perceived as one.

The thing is, if you don’t ask for a sale, you won’t get it.

You get in life what you have the courage to ask for.

Oprah Winfrey

If that’s your reason, then shift your perception of selling.

Selling is a fun conversation between you and your potential client. Especially if what your offer is of good quality and helps people. If you’d like to make that shift but don’t know how to go about it, download my Sales Strategy Outline here

It’ll help you map out a real conversation that feels natural rather than pushy.

5. You are not in front of your audience consistently anymore.

Just like with networking, if you have an audience and aren’t nurturing them regularly, they will stop seeing you in their feed.

Moreover, lack of consistency tells your ideal clients that you’re not really committed to them or your business. No wonder they are buying less and less.

If that is your reason, I’m sure you know what to do ๐Ÿ˜Š.

6. Your offering price is not at the right level for their current financial situation.

Just like the market, your ideal client’s financial situation can change rapidly. If you’re not in tune with that, your sales will plummet or not be as good as they could be.

Look at your offering. Are you only selling high-end ticket items, but your clientele cannot afford them anymore? It’s time to pivot and create a new, more affordable offer.

This logic works the other way around as well.  If your clientele is looking for a luxury item and you don’t offer it, they will go somewhere else, and you lose the sales.

7. You shifted your focus to working on things you like in your business, not the ones that generate sales.

That’s why having a strategic business plan that can guide you is so important.

It’s also important to pause throughout the year and review this plan to see if it’s still serving you or if it needs improvements.

Because as humans, we tend to drift easily. Without such regular checks, you might find yourself miles away from your goals without even realizing it while working hard and being busy every day.

8. You stopped following up.

Did you know that the majority of sales happen after 4 or even 7 follow-ups? If you’re not following up with your potential clients, you’re leaving money on the table.

So if you have never done it or stopped doing it, it’s time to go back to this great habit :0). And doesn’t it feel good to reconnect with all those fantastic people you chatted to once before?

9. You abandoned your marketing strategy.

As mentioned in point 7, your business needs a strategic plan.

And one of its most essential parts is the marketing strategy. Do you have one? If you do, go back to it and see if you’re still doing what you initially planned. Maybe it’s time to go back on track?

If you don’t, then create one asap and start following it. You’ll see your results improve pretty fast.

10. You failed to adjust your marketing strategy to changing market conditions.

And when you review your marketing strategy, don’t forget to align it with the current market condition.

The places where your ideal clients hang out might have changed. The way they speak and what they want might have changed as well. Your marketing strategy needs to reflect that.

One last thing before you go, I hope that today’s blog sheds some light on why you might be seeing fewer clients lately.

If you identified the reasons but still don’t know what to do to change your situation, then a free strategy session with me is your next step.

Through it, I can help you identify your next steps and offer suggestions on how to go about it. Step 1 to receive this help is to click here.


How Mastering Just 3 Things Can Create the Success Youโ€™ve Been Looking For

Success doesn’t just happen to you. You need to create it.

I’ve seen many articles on why most people will never be successful. But, today, I wanted to write one on how you can be. 

Because those who achieved their dream success (and what that means is different for each person) aren’t smarter than you. They didn’t have an easier life or better circumstances than you. They just did things that most people don’t want to do long enough to see their dream results come to fruition.

The underlying principles of their success aren’t complicated. However, this doesn’t mean they’re easy. What doesn’t make them easy is that you need to persist and keep going no matter what happens, giving you a myriad of excuses to stop.

So what are those things that if you master help you achieve anything you want?

Your thoughts

Everything starts in your mind. 

Everything is created twice, first in mind, and then in reality.

Robert Sharma

For example, this creation can be fear and thought that you cannot achieve your dreams and live at the level you want. And we all know that this thought isn’t that difficult to have.

Our brains are wired to look for danger, to be negative to keep us alive. What worked for the humans in caveman ages a long time ago is an obstacle that we now need to learn to deal with and control to achieve our full potential.

On the other hand, when you do that and intentionally redirect your thinking, you make your mind an ally in pursuing the dream life you want. The success you want to achieve. It doesn’t matter how in the beginning. What matters is that you intentionally paint that picture in your mind, so it starts looking for it and help create it.

It’s just like buying a new car. Before you decided on a make and model, you barely saw such cars on the streets. But then, once you made the decision, all the same vehicles (even the same color as you want) appeared on the road. Just as if everyone went and bought the very car you want the day you made the decision about getting it. 

Has this happened to you?

I bet it did. This was your brain having a thought you implanted in it working for you and scanning the environment to confirm that thought and help you make it a reality.

Now you can do the same thing with your dream business or life in general. Start knowing what you want and planting those images in your brain to work for you, not against you. And whenever negative thoughts come back, redirect them to the ones that serve you. 

So once you have the right thought, then what’s next?

Your Feelings

What we think about affects how we feel about ourselves and the environment around us. 

When you think negative thoughts: “I’m not good enough,” “I’ll never be able to do it,” “I’m too busy.” How do you usually feel at that moment? I’m guessing not very motivated to take action.

And when you don’t take action, procrastinate or just take it half-convinced, it’s hard to achieve anything you want, don’t you agree?

Now, think of the last time you had positive, creative thoughts. The ones that say, “Yes, you can do this!” “You did this and this in the past, so you can do anything.” Or even “I’m choosing to believe that I can do this, despite my current reality, and I’ll take action towards it now.” How do these make you feel? Motivated, wanting to act now, excited, and happy? Exactly!

Just like you can help your mind with intentional thoughts, mediation, affirmations, and other positive inputs, you can also help yourself with feelings.

Practicing gratitude, doing things that bring you joy, or spending time with the loved ones are all things that can help you raise your vibe.

I don’t want to be at the mercy of my emotions. I want to use them, to enjoy them, and to dominate them.

Oscar Wilde

When you’re able to positively impact your thoughts, you’ll also be able to influence how you feel. And when those feelings serve you, they will push you to the third part of success, which action.

Your Actions

Taking action is the third step to achieving success. All 3 are equally important, and none can be skipped. You can have the best thoughts and feelings in the world, but nothing good will come your way if you don’t act on them.

Actions require discipline, routine, and habits that help you push through even on the “I feel not so good days.” Action creates momentum that beats procrastination. As well as building plans and focusing only on essential things.

To paraphrase Jim Rohn, you don’t want to major in minor and trivial things. You want to major in major matters ๐Ÿ˜Š.

And if one of the essential things is your business, then taking strategic action is key to its growth.

In summary, as humans, we are beautiful, complicated, and holistic beings.

Our thoughts, feelings, and actions affect each other and cannot be separated. Those who achieve their dream level of success learn how to control all three and direct them to play into their advantage. 

And don’t get me wrong, they don’t do it all by themselves. The most successful people intentionally get help along the way. As I said in the beginning, this formula is simple but far from easy (that’s why most people cannot do it).

But I know that’s not you. Why? Because you’re here reading this article. You’re someone who wants to achieve your full potential, someone who’s willing to learn how to get there. And if you’re ready for help with that, schedule a free consult with me here


Karoshi? Not If You Take Vacation.

Even though North American work ethic is not as extreme as Japanese, we’re still not taking as much vacation as our European neighbors. And yet vacation has sooooo many benefits that it should be easy to choose it over karoshi (a Japanese term for death by overwork).

Because the vacation season has begun and COVID restrictions lessened, it’s good to remind ourselves why taking some time off is soo beneficial.

Even if this season you stay within your region instead of traveling abroad, you can still reap all the below benefits of vacation.

Our Stress Levels Go Down

Let’s be real, the recent few months have been quite stressful for most of us for different reasons. Our bodies and minds have been impacted even if you’ve been dealing with the situation like a pro.

The research shows that when removed from the typical day to day environments that may cause stress, we tend to relax faster. Our stress hormone levels go down, and with that, the symptoms, such as headaches, backaches, or other pains lessen or go away. Our bodies have time to heal and repair.

We Sleep Better. 

Thanks to stress reduction, we began to sleep better. No wonder we get to really REST on vacation. We end up having less on our minds keeping us up at night and experiencing longer sleep with fewer interruptions.

Physical Health โ€“ improved!

I don’t know about you, but I love to be active during vacation. Definitely more active than usual. Whether it’s hiking or sightseeing, swimming, or just playing more with kids. Along with stress reduction, that’s definitely one of the reasons why taking vacation significantly lowers your risk of heart disease.

We Gain More Mental Power

Vacation provides us with ample opportunity to Taking Time to Think. As we recharge, this lets our creative brain flourish, and new ideas come out. Less stress, more time outside breathing the fresh air, sun, and just having fun – all these things act as a power booster for our cognitive abilities.ย  And then, when it’s time to come back, we actually become more focused and productive during the business work time.

Vacation Strengthens Relationships

This one is a no brainer. Whether you’re traveling with your partner only, friends, or the whole family, the relaxed fun time you have during vacation creates memories. Can you recall the last memories you have form one?

That’s one of my favorite reasons for taking a vacation. Even if it’s a staycation, it can become the most focused quality time you spend with your loved ones.

Vacation Makes You Happier

Did you know that even planning your vacation brings happiness? I know how excited I am when we do as a family. My trick to overcome January/ February Canadian winter blues is to plan summer vacation during that time. Booking camping, planning other trips, and talking about it as a family creates lots of excitement and joy. 

Having vacation planned also gives you an additional thing to look forward to (outside of all the fantastic things you have planned for your business ๐Ÿ˜Š!).

And then when the time comes, and you are present in the moment โ€ฆย ย  Yes! How amazing is that?

So when are you taking your next vacation?
Itโ€™s not only good for you but also for your business.

Mine is starting now โ€ฆ I’m already packed and ready to create new fantastic memories with my family and embrace all ideas that come to mind during the Thinking Time. ๐Ÿ˜Š


Simple Isn’t Easy. But Easy Doesn’t Bring Success. It’s time to KonMari your business!

Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. But it’s worth in the end because once you get there, you can move mountains. – Steve Jobs

Good sound decisions require ‘mental energy’ that gets depleted throughout the day by various circumstances. That’s why simplicity has so much power. When you keep things simple in your business, you can maximize your decision-making capabilities and with it your results.

Did you know why Steve Jobs was almost always dressed up the same in simple clothing? Because he didn’t want to lose his decision-making power for the day on trivial things. He wanted to conserve his mental energy for the most important decisions he had to make each day.

Isn’t that mind-boggling that every day an average person makes 35,000 conscious decisions?! And 227 of them are just on food alone (according to researches at Cornell University). No wonder by the end of it, we feel mentally exhausted. And research confirms that. 

Hence today, I want to help you simplify your business. Here’re five tips on how to declutter your business.

1. Simplified Offering

How many products or services do you promote to the same audience at once?  

Research shows that the more options your potential client has in front of them when trying to make a decision, the more likely they’ll walk away overwhelmed without making any.

How many options are too many, you ask? I guess it depends. 

It depends on whether you offer products or services and also on your industry. But anything more than seven almost guarantees the choice overwhelm for your potential clients.

So, have you looked at your offering lately? Maybe it’s time to review and simplify. Less can bring you more sales, more focus, and save loads of time. Less is better :). 

2. Strategic Marketing

Now that you have fewer offers to promote, your marketing is already simpler. But you can do soo much more!

Let’s look at your audience now. Assuming that you know who your ideal client is, think about where they hang out the most online. Are the majority of them on 1-3 social media platforms?

Now, look at how many platforms are you on? 3-5?

I’m sure that right now, you’re seeing an excellent opportunity to streamline your marketing and focus only on the platforms where your ideal clients are. And I can guarantee you that it’ll help you be more consistent with your posts, deliver more value, and become less overwhelmed with your social media management.

3. Focus on the Important

Pareto principle is my favorite tool to achieve a compound effect in your focus and results.

The 80/20 rule can help you simplify many areas of our business. Focus your energy on 20% of clients, responsibilities, decisions that create 80% of your results. And once you do that for a while, review and repeat the exercise.

When you make a habit out of it, your business will grow exponentially guaranteed. 

4. Outsource and automate

As your business grows, the time comes when simplification means automating and/ or outsourcing tasks that need to get done but aren’t your most vital priorities.

Whether it’s bookkeeping, administrative tasks, or responsibilities around the house like house cleaning, the choice is yours. Whenever you can, outsource anything that can help you focus on the 20% of essential things. I promise that it will save you time, money, and open the door for other opportunities.

Also, don’t forget to eliminate the tasks all together you shouldn’t be doing at all.

Prioritization and understanding of what NOT TO DO are as critical.

5. Be strategic about self-development

I LOVE self-development. Learning is one of my passions. But if I didn’t have a plan on how to do it and wen, I could easily get overwhelmed. 

There is soo much fantastic information out there in the world. All available at our fingertips online. A lot of free or very affordable prices. 

The trick to effective personal development is to be strategic about it. And you do that by knowing what skills you need to work on right now to lead your business to the next level. 

So start with self-awareness. Assess your business and yourself as its leader. Pick one or two areas you need to grow now for your business to grow. Then pick books, seminars, podcasts, coaches that can help you develop it. Say NO to everything else.

Too often, I talk with entrepreneurs who do courses and skill-development that they don’t need at all or will need five years from now. My take on it is that whatever you learn today might be obsolete in five years. The world around us changes with unprecedented speed. 

Don’t lose time, money, and energy on things that don’t serve you now. Only learn what you need now, not in five years. And if you have a strategic plan for your business, your self-development plan will create itself out of it. 

I’ll conclude with Hans Hoffman’s words:
“The ability to simplify means eliminate the unnecessary so that the necessary may speak.” 

So what are you going to declutter in your business starting today?ย 

If you’re unsure where even to start, think of making a strategic investment and hiring a business coach.

We will guide you on your journey to keep things simple, to grow in the areas you need to develop now to up-level yourself and your business. If you’re curious to know how coaching with me would look, schedule a free initial consultation here.


JOURNALING Is Bound to Make an Impact on Your Business. These 5 Ideas Will Show You How.

I’m sure you’ve already heard that journaling has many benefits. It can raise your spirits when you practice gratitude in it. It can help you increase self-awareness. It reduces stress levels when you download all the thoughts mixed in your mind onto paper and then take time to analyze them.

And in the process, you become a better writer โ€“ if you’ve ever wanted to write a book or your own marketing copy as an entrepreneur.

But there are many other ways you can use journaling to your benefit, especially as an entrepreneur.

Below, I share with you 5 ideas on how I use journaling to grow my business.

1. Weekly planning

I’m an avid planner. My weekly plans align with the strategic plan and vision I have for my business. A remarkably simple planning system I use fits on one page of my journal.  It doesn’t take longer than 15 mins to plan my week each Sunday. But, at the same time, it massively improved my productivity.

It’s because I  start each week knowing exactly what my tops priorities are and when I’m going to accomplish them. Thanks to it, I don’t over-schedule myself either. I completely eliminated the never-ending to-do-list that just used to always keep growing on me and stressing me out.

And finally, the longer I use this system, the more productive I get with my time. I can accomplish in one week what some people need a month or two for.

2. A Running list of:

This one is not for a never-ending to-do list, but more of a list of business ideas and topics for your content. Also: books to read and resources you came across and want to check out.

I do it because our minds tend to forget (or talk us out of) any fantastic new idea our creative side comes up with. So if you don’t write it down right after you think of it, you’ll likely never think of it again. And what if that idea was the one you needed to create a massive breakthrough in your business?

So even if hate journaling, then at least get into the habit of writing down your ideas as soon as they cross your mind. You’ll thank me for this later.

3. Brainstorming

Once you wrote down an idea and decided it’s a great one to implement, a journal can help you get your thoughts organized. Once you’re ready to action, start with brainstorming about it.

Is it a new offering you want to introduce?

Think about how it would look like, who’d be the ideal person to benefit from it, what it would take to create it, and then sell it.

Then start organizing your brainstorming into stages of a project. And keep going deeper into details. You won’t even notice how fast you’ll have a full draft version of a project plan!

4. Taking control of your mind

We all have moments when our brain is trying to convince us that we’re not capable of going after and achieving our dreams. When these negative thoughts overtake your day, it can be demoralizing and even paralyzing.

I found journaling to be an amazing tool to quickly turn these negative goblins into positive elves. It helps make my thoughts intentional.

There are many exercises out there that help with that.

The simplest one is to write down your thoughts as they are and then rewrite them into positive and believable affirmations.

For example, from “I’m not a known expert in marketing, who’d then buy from me?” to “I developed skill on marketing through โ€ฆ. I know I’m good as my clients love my work and keep coming back. Not everyone can afford a known expert. Only because I’m not famous doesn’t mean I’m not an expert in my field.” –  I hope you get the gist of it now.

5. Maximizing the investment in self-development journey

If you’re an entrepreneur committed to growing your business, I’m assuming you’re investing in your self-development. As you’re learning new skills through books, podcasts, courses, or coaching, journaling can enhance such learning and maximize your investment.

How?

First, track your progress. For example, if you’ve decided to develop a new habit of reading every day, track the days when you read and how long. Or if you’ve decided to connect with 10 new people each day, track how many people you connect with each day.

Tracking will give you awareness of how you’re doing with that skill. It’s not meant to be a tool for you to beat yourself up every time you miss a day. Contrary, it helps you to realize when you’re consistent with it and when not. Then ask yourself why? Once you know that you can improve.

Which brings me to the 2nd step โ€“ performance analysis. Analyzing what you’re doing and how you can improve takes this to a whole new level.

For example, if you’re working on improving your sales skills. You tracked how many potential ideal client conversations you’ve had each week.

Then, write down what went well and what didn’t go as well as you’d like. Next, think about and write down what you can do differently next time. Then go and try it. You won’t believe how much you can improve by this simple exercise.

Are you going to pick up one of these tips and start journaling today?

I hope you do. And then also that you’ll slowly adopt all 5 or more.

Once you’re ready and want to know more about my weekly planning or how to journal your way out of negative thoughts, reach out.  Schedule a free brainstorming session here. I’ll be happy to share some of my other journaling secrets ๐Ÿ˜‰. 


Keep Going or Let it Go? How to Know if You’re Building the Momentum or Needing New Strategies in Your Business.

Have you ever worked on something in our business that took awfully long to bring results you expected?

So long, in fact, that you were ready to quit a couple of times, but your gut was telling you to keep going? And then when the breakthrough came, you were sooo grateful that you did!

Or on the flip side, did you work on something for soo long without ANY results that you wished you stopped it and pivoted sooner? Because it would have saved you lots of time, stress and money?

Being an entrepreneur, a creative being that tries new strategies regularly isn’t easy. Sometimes our ideas work instantly. While others need time to mature, flower, and bear fruit. And sometimes it’s best just to let them go.

The trick is to know when. And that’s a challenge for many entrepreneurs. Here are five signs that can help you pause and determine whether it’s time to keep going, pivot, or let it go.

1. Your marketing efforts bring no or minimal results.

Depending on whether you’re running a paid advertising campaign or soft organic marketing, the results need a different length of time to materialize. It’s good to understand that and align your expectations with it.

For example, if you’ve done market research and your offering is viable for sale, paid advertising should bring you some results within days. If it doesn’t, it’s time to pause and see what should be tweaked and adjusted. Might be in your copy, landing page, audience targeting, etc.

Organic content marketing, on the other hand, intends to build an audience first and then softly sell, which takes much longer to bear fruit. Here your first gage can be the engagement of your audience. If that’s working well, then it’s only a matter of time for them to buy your offering.

On the flip side, if no matter what you post and do, you hear crickets, then it’s time pause. Either tweak and improve or let it go and replace it with a new one.

2. When you’re not clear on what problems you solve

As an entrepreneur, through your offering, you help people solve problems or reach goals they have (or both). To do that, you also need to know whom you’re helping. Trying to solve all the problems for everyone is not a good marketing strategy. Why? That’s a conversation we can have over a free virtual coffee chat ;).

So, if you’re not clear on any of this, it means you’re not ready to market your product or services. And in case you’ve started and not seeing any results, that’s your queue to stop, get the clarity first, and only then resume your marketing.

3. Your gut is telling you this is not right for you.

Pushing yourself out of the comfort zone to grow as an entrepreneur and listening to your gut when not to do something because it’s not right are two different things. The key for you is to know the difference.

Usually, when we’re going in the right direction, we’re super excited and feel expanded about doing things in our business. Yes, we might feel scared at the same time because we’ve never done it before. That’s our comfort zone speaking. In this scenario, your job is to take the smallest viable step towards your goal and do it! Through baby steps and small wins, you’ll slowly gain confidence, 100%!

On the other hand, when you’ve adopted a strategy in your business that’s not getting you results and the more you try, the less comfortable it feels, that might be your gut telling you it’s not the right strategy. Take the time to pause and listen to it.

Because there are MANY strategies for you to choose from when it comes to running your business. So pick those that feel natural, that make you feel expanded rather than contracted. I promise you; you’ll get much better results with such a shift.

5. You feel like you’re burning out.ย 

When we’re doing things that don’t bring us joy, help us grow, or fill us with passion, working becomes soul depleting. And if we spend A LOT of time on those things, we get stressed out, tired, and overwhelmed. If your business is becoming a chore where you’re just working crazy hours, burning out with no visible results, it’s time to call it quits.

STOP. Reassess, see what’s happening and why (you might need someone else to tell you that) so that you can escape the hamster wheel. Once you know what and why things aren’t working, pick a direction that will expand and energize you. And you’ll see, the results will follow.

5. Even though you’re selling, your profits are low.

As the CEO of your business, your ultimate goal is to make a profit. If you’re starting, then yes, making losses is OK because you’re probably investing to get your business off the ground. At some point, though, it needs to start bringing in the money to support itself and you.

So if you’re in a time when you should be profitable but aren’t, then it’s definitely the time to reassess your offering structure, pricing, sales and marketing, and make proper strategy changes. If you do it early in the game, you’ll have a chance to save your business rather than let it go.

Now, before we part our ways, let me offer some help.

Because I didn’t write this article only to point out where you might have a problem. If you’re reading this and thinking OMG, Maggie, I do see some of these signs in my business, and clearly, I need to pause, then let’s chat.

For FREE, I can help you figure out where exactly you have an issue and why. Once you know that, you can then decide whether you’ll fix it alone or with my help. How does it sound to you?ย 

All you need to do to book a free strategy session with me by clicking here and picking a time that works for you ๐Ÿ˜Š.

I hope to be talking with you soon!


Try These 7 Simple Tactics and Become More Creative in Your Business

You might be asking yourself, why do I need creativity when I’m not an artist but an entrepreneur? And isn’t being creative an innate talent rather than a learned skill anyway? Here’s what I think and research supports:

  1. As human beings, we are all creative.
  2. Creativity leads to innovation.
  3. You need innovation in your business to stay competitive and adapt to changing times.
  4. Creativity can be nurtured and grown like any other skill.
  5. Now, below you can find out how to nurture your creativity.

1. Spend time with yourself

With COVID restrictions, this might be harder for you to do now if you have a house full of kids like me. Or maybe you’ve spent more time with yourself than you ever wanted ๐Ÿ˜Š.

But jokes aside, Taking Time to Think (4T’s as I call it) should be in your regular repertoire of “mental hygiene.” When you intentionally let your mind daydream and give it enough time, it will come up with some fantastic ideas to take your business to the next levels.

The best ideas come to me when I take a relaxing bath, shower, take a break, or even better when I get out into nature. 

2. Get out into nature

Research has proven that staying in nature reduces stress and ignites critical thinking, which boosts creativity. Bill Gates has mastered the thinking time in nature by spending “thinking weeks” in his cottage. Some of the most significant project ideas in his Microsoft empire-building have come to him during those weeks.ย ย 

I might be biased on this one because I LOVE nature. Hiking, walking, or just sitting admiring its incredible beauty is by far my favorite way to relax and spend quality time with my family and myself.

How about you? If you love nature, I’m sure you agree. If you’ve never tried, maybe that will be the first thing you’ll do after reading the next point.

3. Try things you’ve never done before

Getting out of your comfort zone is not easy; I get it. But the hardest part is to decide and take the first step. So maybe let your best friend finally take you out for that sky diving adventure they’ve been talking about for months and didn’t manage to convince you. Or say ‘YES!’ to your significant other who’s been dreaming of seeing an opera but gave up on asking you. Or order a family take out from a place that you’ve wanted to try but somehow haven’t gotten around to.

New experiences energize our senses. They can change our outlook on the world and thus make us look at things from a brand-new angle. An article fromย Business News Dailyย explains this beautifully: “At the core is the ability to look at problems from different angles, to connect and combine concepts, and the ability to challenge traditional assumptions.” The more experiences you’re exposed to, the more angles you have when solving a problem.ย 

4. Network with different people

Getting to know different interesting people, especially outside of your niche, also exposes you to different perspectives. New associations not only expand your network but also will challenge many of your original assumptions. When this happens, you grow, and with that, your ability to think creatively.ย 

5. Expand Your Knowledge

In the same Business News Daily article, the author points out the power of growing your knowledge to build up your “Innovation Engine.”

Essentially, the more knowledge you build, the more fuel you’re putting into the engine. Innovation is when you implement the creative ideas that come to you into your business.ย 

And I’m sure that you can list a vast number of ways you could expand our knowledge these days. Reading, listening, or watching online resources, taking a course, or having a mentor or a coach jump to my mind immediately. What other ways can you think of?

6. Recognize patterns around you

There are patterns everywhere: in nature (look at the seasons), human behavior and development, business, etc. Do you stumble upon a problem or unwanted result in your business over and over? Try to work backward and analyze what happened each time the issue occurred. Write it down. Are you noticing a pattern? If you do, look for an opportunity to change the pattern and with it the results to what you want. For me, it’s like a detective game that brings you to the A-HA moments!

7. Lead a healthy lifestyle with meditation.

There is a world of evidence proving that exercise and mediation are good for your body, mind, heart, and soul.

Being active oxygenates the brain, our blood circulates better giving us more energy. And once the brain is well-nourished and oxygenated, it becomes more creative.

Meditation, on the other hand, helps us balance the brain. You might have heard about two sides: left brain โ€“ more logical and scientific and right brain more artsy, emotional. A lot of people have one dominant side and don’t draw as many benefits from the other.

But what happens when you meditate? You balance both sides and use them to your advantage. Regular meditation allows you to use both sides of the brain more equally and, through that, reach your full potential.

So, what’s next?

Next, I’d like to challenge you to pick one method I listed above and fit it into your schedule right away. Pick something that will be easiest for you, given your current circumstances. Maybe meditation or going for a walk in nature? The most important thing is to decide and start.

And in case, you’ve already come up with an excuse: “Maggie, but I don’t have any time to add this to my life right now”; I prepared for you a Guide on How to Create 10 Hrs in your week in 10 mins.

You can download it here, and in 10 mins you’ll have more time than you need ๐Ÿ˜Š to start.ย